If you go to a gas station and the cash register makes the ring pickup sounds from Sonic the Hedgehog everytime it scans something you’re not hearing things.
After leaving the hardware business, SEGA started diversifying into non-game software including point of sale software for cash registers.
UMUMUMUMUNUM I WAS WATCHING BEST OF SONUC ADVENTURE 2 B OBEY PLAAAYS ANDH AFTER I SAW THIS POST SHAT THEY TALKED ABOUT THIS AND I SCROOLED UP TO TYPE THIS
I think Sega also has a subsidiary called “SegaToys”, that specializes in robotic pets in Japan
Those “pets” are sold in America under the name of “FurReal Friends”